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Chanel Spring Summer 2021 Paris Fashion Week. Hollywoo….

Press-release:

For the press kit of the CHANEL Spring-Summer 2021 Ready-to-Wear collection imagined by Virginie Viard, the Dutch photographers Inez van Lamsweerde and Vinoodh Matadin have shot a series of photographs and videos, inspired by the House’s privileged relationship with actresses, both on and off-screen.

Chanel Spring Summer 2021 by RUNWAY MAGAZINE

In three different decors, the models Rianne Van Rompaey, Mica Argañaraz and Louise de Chevigny play four recurring cinematic situations. On the telephone, gazing out of the window, sitting on a bed, and walking through the heart of Paris, they embody the natural elegance and the photogenicity of the silhouettes imagined by the Artistic Director.

“Playing on the idea of repetition, the women all enact the same gestures,” confide Inez & Vinoodh. “They are each clearly in their own world but together represent what we feel is Chanel’s way of fitting into the lives of every woman with a cool and easy allure.”

Chanel Spring Summer 2021 by RUNWAY MAGAZINE

The CHANEL Spring-Summer 2021 Ready-to-Wear collection will be shown on Tuesday October 6^th 2020 at 10.30am (Paris time) at the Grand Palais in Paris. The show will also be streamed live on chanel.com and across CHANEL’s social media.