Moschino Spring Summer 2025 “Uninsured, Not covered”. Story by Eleonora de Gray, Editor-in-Chief of RUNWAY MAGAZINE. Photo Courtesy: Moschino.

Welcome, fashion enthusiasts, to the most delightfully absurd spectacle of the year: Moschino Spring Summer 2025. Held in the fashion capital of Milan during Menswear Fashion Week, this collection is the brainchild of Adrian Appiolaza, our beloved ex-insurance salesman turned fashion visionary. Spoiler alert: it didn’t “insure” anyone against disappointment.

When Monkeys and Geese Go Rogue

Forget haute couture; let’s talk about haute zoo. Appiolaza, in a stroke of questionable genius, draped Balenciaga models (who looked like they just escaped a horror movie casting) in prints of monkeys and geese. Yes, you read that right. Monkeys and geese. Because who needs innovation when you can raid a children’s animal book? Creativity? Nope. Nada. Zilch. It’s like he thought, “Why bother with new ideas when you can confuse everyone instead?” What can go wrong – did go wrong… and worse.

The Absurdity Olympics

First up, we had a shirt-skirt paired with a real shirt and unreal suspenders. Mind-boggled? Hold on. How about a four-button suit worn with three hats? Yes, three hats—because one or two is just too mainstream.

Then, the pièce de résistance: the shredded Moschino fax housecoat and overcoat. It looked like someone mistook it for junk mail and shredded it. The Moschino Air hat resembled a sad deflated balloon. And the goodbye Post-It suit? It had us wishing for an emergency exit.

Soccer Shenanigans

In an homage to his roots, Appiolaza introduced a tasteless soccer ball sweater paired with a tri-starred baseball cap. A heartfelt nod to Argentina? But we are in Italy, man, didn’t you forget? The Italian flag soccer couple, complete with a red sauce splattering, screamed “I lost a food fight!”

Latin Lovers and Luxury Luggage

A Latin lover in carpenter jeans and a southern siren flaunting a postcard-from-Naples skirt graced the runway. Following them was a luxury guest in a slipper-pocket bathrobe, wielding a tool bag that seemed more “hardware store” than “high fashion”, and well as over-used concept dressing rich men as their plumbers. Moschino heart bags made a cameo, but they were overshadowed by the most uninspired raffia basket bags.

The Goose Strikes Back

Revisiting Franco Moschino’s iconic goose motif, Appiolaza plastered these birds on skirts and shirts in a hokey, bucolic duet. The collection was sprinkled with in-jokes, out-jokes, and cryptic references that left us all wondering if we were part of an elaborate prank.

Office Supplies Paradise

The highlight (if we can call it that) was a lilac and pale turquoise menswear sarong printed with office supplies, worn beneath an untied-tie shirt. It suggested our salaryman had found paradise—but looked more like he’d lost a bet. The closing all-white heavy linen suit with a sleeve-skirt wrapped up the show, symbolizing the chaotic journey we’d all been on.

The Final Verdict

Jeremy Scott’s creativity and talent are sorely missed.

Moschino needs more than a mishmash of prints and uninspired garments to make a mark. It requires a visionary concept—something glaringly absent from this collection. Let’s hope Appiolaza trades in his insurance forms for a crash course in fashion design, because right now, this collection is one claim we can’t cover.

So, here’s to Moschino Spring Summer 2025 “Uninsured, Not covered”. May it rest in pieces.

See All Looks Moschino Spring Summer 2025