Area Spring Summer 2023 New York Fashion Week. Story by Eleonora de Gray, Editor-in-Chief of RUNWAY MAGAZINE. Photo Courtesy: Area.
This fashion week in New York is showing the Fall Winter 2023-2024 season… But who cares, right? Piotrek Panszczyk Burke, founder of Area, shows Spring Summer 2023. He is one season late, so what? Fashion Week is to show what you’ve got. And he’s got bananas… all kinds of bananas, even black ones forming a Christmas tree.
Yes, fantasy world. And it’s actually fun. This collection is total fruit-cocktail. Very refreshing as it is.
This season we explored the beauty of fruits and their symbolic meaning throughout history, art & pop culture. We looked at the different ways fruit is represented in mediums such as painting, sculpture, dance, and performance and used this to inform our collection.
When fresh and vibrant, fruit can represent abundance, fertility, vitality, and youth. However, when in state of decay, fruit can represent mortality and the cycle of life. We interpreted these concepts through various embroideries, embellishment techniques, metalworks, and construction, through motifs of grapes, bananas, and watermelon.