LuisaViaRoma for Unicef Gala Capri 2021

LuisaViaRoma for Unicef Gala Capri 2021. Reportage by RUNWAY MAGAZINE.

July 31st, 2021 Capri, Italy

For the very first time Katy Perry and John Legend surprised guests with a dazzling duet performance of Moon River. More than 5 Million euros raised in support of UNICEF Italia.

Katy Perry at LuisaViaRoma for Unicef, Capri July 31, 2021 by RUNWAY MAGAZINE -2
Katy Perry at LuisaViaRoma for Unicef, Capri July 31, 2021 by RUNWAY MAGAZINE -2

Last night LuisaViaRoma hosted the fourth edition of the charity event LuisaViaRoma for UNICEF.

Jorge Olague Deputy Director UNICEF, Carmela Pace new President of UNICEF Italy and Paolo Rozera Executive Director UNICEF Capri July 2021 by RUNWAY MAGAZINE
Jorge Olague Deputy Director UNICEF, Carmela Pace new President of UNICEF Italy and Paolo Rozera Executive Director UNICEF Capri July 2021 by RUNWAY MAGAZINE
LuisaViaRoma for Unicef, Capri July 31, 2021 by RUNWAY MAGAZINE
LuisaViaRoma for Unicef, Capri July 31, 2021 by RUNWAY MAGAZINE
Andrea Panconesi CEO of LuisaViaRoma and Paolo Rozera UNICEF Italia Executive Director at Unicef event in Capri July 2021 by RUNWAY MAGAZINE
Andrea Panconesi CEO of LuisaViaRoma and Paolo Rozera UNICEF Italia Executive Director at Unicef event in Capri July 2021 by RUNWAY MAGAZINE

Held in the magical Certosa San Giacomo of Capri, the unforgettable event featured a cocktail reception, a gala dinner and a live auction of luxury items and experiences conducted by Harry Dalmeny of Sotheby’s.

Harry Ronald Neil Primrose, Lord Dalmeny DL, known as Harry Dalmeny, Chairman of Sothebys at LuisaViaRoma for Unicef, Capri July 31, 2021 by RUNWAY MAGAZINE
Harry Ronald Neil Primrose, Lord Dalmeny DL, known as Harry Dalmeny, Chairman of Sothebys at LuisaViaRoma for Unicef, Capri July 31, 2021 by RUNWAY MAGAZINE
Harry Ronald Neil Primrose, Lord Dalmeny DL, known as Harry Dalmeny, Chairman of Sothebys at LuisaViaRoma for Unicef, Capri July 31, 2021 by RUNWAY MAGAZINE
Harry Ronald Neil Primrose, Lord Dalmeny DL, known as Harry Dalmeny, Chairman of Sothebys at LuisaViaRoma for Unicef, Capri July 31, 2021 by RUNWAY MAGAZINE
Harry Ronald Neil Primrose, Lord Dalmeny DL, known as Harry Dalmeny, Chairman of Sothebys at LuisaViaRoma for Unicef, Capri July 31, 2021 by RUNWAY MAGAZINE
Harry Ronald Neil Primrose, Lord Dalmeny DL, known as Harry Dalmeny, Chairman of Sothebys at LuisaViaRoma for Unicef, Capri July 31, 2021 by RUNWAY MAGAZINE

International celebrities, philanthropists and notable guests from all over the world attended the night and helped raise more than 5 million euros to sustain UNICEF’s work in providing care and protection to vulnerable children across the globe.

Luisa Panconesi and Andrea Panconesi CEO of LuisaViaRoma at Unicef event at La Certosa di San Giacomo in Capri July 2021
Luisa Panconesi and Andrea Panconesi CEO of LuisaViaRoma at Unicef event at La Certosa di San Giacomo in Capri July 2021

The event, hosted by Andrea Panconesi, CEO of LuisaViaRoma, Paolo Rozera, UNICEF Italia Executive Director, and Tommaso Chiabra, Fundraising Chairman UNICEF Italia, saw performances by Italian revelation singer Madame, as well as  special live acts by global pop superstar Katy Perry and Grammy-winning artist John Legend.

Katy Perry at LuisaViaRoma for Unicef, Capri July 31, 2021 by RUNWAY MAGAZINE-1
Katy Perry at LuisaViaRoma for Unicef, Capri July 31, 2021 by RUNWAY MAGAZINE-1

At the end of the night guests were treated to a very special surprise when John Legend joined Katy Perry on stage for a duet performance of  Moon River.

Katy Perry performing at LuisaViaRoma for Unicef, Capri July 31, 2021 by RUNWAY MAGAZINE
Katy Perry performing at LuisaViaRoma for Unicef, Capri July 31, 2021 by RUNWAY MAGAZINE
Katy Perry and Orlando Bloom at LuisaViaRoma for Unicef, Capri July 31, 2021 by RUNWAY MAGAZINE
Katy Perry and Orlando Bloom at LuisaViaRoma for Unicef, Capri July 31, 2021 by RUNWAY MAGAZINE

The attendance of notable guests made the night even more special, amongst them: Orlando Bloom, Vanessa Hudgens, Maria Bakalova, Saweetie, Heidi and Leni Klum, Natasha Poly, Emily Ratajkowski, Nicky Hilton Rothschild, Sydney Sweeney, Olivia Culpo, Sabrina Elba, Tina Kunakey, Cindy Bruna, Jon Kortajarena, Frida Aasen, Lais Ribeiro, Dylan Penn, Eiza González, Nat Kelley and Karolina Kurkova.

Dylan Penn, daughter of Sean Penn, at LuisaViaRoma for Unicef, Capri July 31, 2021 by RUNWAY MAGAZINE
Dylan Penn, daughter of Sean Penn, at LuisaViaRoma for Unicef, Capri July 31, 2021 by RUNWAY MAGAZINE
Victoria's Secret supermodel Cindy Bruna at LuisaViaRoma for Unicef, Capri July 31, 2021 by RUNWAY MAGAZINE
Victoria’s Secret supermodel Cindy Bruna at LuisaViaRoma for Unicef, Capri July 31, 2021 by RUNWAY MAGAZINE
Victoria's Secret supermodel Cindy Bruna at LuisaViaRoma for Unicef, Capri July 31, 2021 by RUNWAY MAGAZINE
Victoria’s Secret supermodel Cindy Bruna at LuisaViaRoma for Unicef, Capri July 31, 2021 by RUNWAY MAGAZINE
Top Model Natasha Poly at LuisaViaRoma for Unicef, Capri July 31, 2021 by RUNWAY MAGAZINE -2
Top Model Natasha Poly at LuisaViaRoma for Unicef, Capri July 31, 2021 by RUNWAY MAGAZINE -2
Top Model Natasha Poly at LuisaViaRoma for Unicef, Capri July 31, 2021 by RUNWAY MAGAZINE -1
Top Model Natasha Poly at LuisaViaRoma for Unicef, Capri July 31, 2021 by RUNWAY MAGAZINE -1
Victorias Secret supermodel Karolina Kurkova at LuisaViaRoma for Unicef, Capri July 31, 2021 by RUNWAY MAGAZINE
Victorias Secret supermodel Karolina Kurkova at LuisaViaRoma for Unicef, Capri July 31, 2021 by RUNWAY MAGAZINE
Victorias Secret supermodel Karolina Kurkova at LuisaViaRoma for Unicef, Capri July 31, 2021 by RUNWAY MAGAZINE
Victorias Secret supermodel Karolina Kurkova at LuisaViaRoma for Unicef, Capri July 31, 2021 by RUNWAY MAGAZINE
Tommaso Chiabra, Luisa Panconesi, Andrea Panconesi CEO of LuisaViaRoma, and Paolo Rozera at Unicef, Capri July 2021 by RUNWAY MAGAZINE
Tommaso Chiabra, Luisa Panconesi, Andrea Panconesi CEO of LuisaViaRoma, and Paolo Rozera at Unicef, Capri July 2021 by RUNWAY MAGAZINE
Sydney Sweeney, American actress, at LuisaViaRoma for Unicef, Capri July 31, 2021 by RUNWAY MAGAZINE
Sydney Sweeney, American actress, at LuisaViaRoma for Unicef, Capri July 31, 2021 by RUNWAY MAGAZINE
Sandra Lee Christiansen, American TV chef at LuisaViaRoma for Unicef, Capri July 31, 2021 by RUNWAY MAGAZINE
Sandra Lee Christiansen, American TV chef at LuisaViaRoma for Unicef, Capri July 31, 2021 by RUNWAY MAGAZINE
Nicky Hilton at LuisaViaRoma for Unicef, Capri July 31, 2021 by RUNWAY MAGAZINE
Nicky Hilton at LuisaViaRoma for Unicef, Capri July 31, 2021 by RUNWAY MAGAZINE
Nicky Hilton And James Rothschild at LuisaViaRoma for Unicef, Capri July 31, 2021 by RUNWAY MAGAZINE
Nicky Hilton And James Rothschild at LuisaViaRoma for Unicef, Capri July 31, 2021 by RUNWAY MAGAZINE
Katy Perry and Orlando Bloom at LuisaViaRoma for Unicef, Capri July 31, 2021 by RUNWAY MAGAZINE
Katy Perry and Orlando Bloom at LuisaViaRoma for Unicef, Capri July 31, 2021 by RUNWAY MAGAZINE
Alejandro Agag Spanish businessman and politician, Chairman of Addax Capital LLP - LuisaViaRoma for Unicef, Capri July 31, 2021 by RUNWAY MAGAZINE
Alejandro Agag Spanish businessman and politician, Chairman of Addax Capital LLP – LuisaViaRoma for Unicef, Capri July 31, 2021 by RUNWAY MAGAZINE
Australian actress Nat Kelley at LuisaViaRoma for Unicef, Capri July 31, 2021 by RUNWAY MAGAZINE
Australian actress Nat Kelley at LuisaViaRoma for Unicef, Capri July 31, 2021 by RUNWAY MAGAZINE
Etienne Russo, founder of villa eugénie, production of fashion shows and events at LuisaViaRoma for Unicef, Capri July 31, 2021 by RUNWAY MAGAZINE
Etienne Russo, founder of villa eugénie, production of fashion shows and events at LuisaViaRoma for Unicef, Capri July 31, 2021 by RUNWAY MAGAZINE
Heidi Klum, German American model, at LuisaViaRoma for Unicef, Capri July 31, 2021 by RUNWAY MAGAZINE
Heidi Klum, German American model, at LuisaViaRoma for Unicef, Capri July 31, 2021 by RUNWAY MAGAZINE
Heidi Klum. German American model and her daughter Leni Klum at LuisaViaRoma for Unicef, Capri July 31, 2021 by RUNWAY MAGAZINE
Heidi Klum. German American model and her daughter Leni Klum at LuisaViaRoma for Unicef, Capri July 31, 2021 by RUNWAY MAGAZINE
Idris Elba’s Wife Sabrina Elba at LuisaViaRoma for Unicef, Capri July 31, 2021 by RUNWAY MAGAZINE
Idris Elba’s Wife Sabrina Elba at LuisaViaRoma for Unicef, Capri July 31, 2021 by RUNWAY MAGAZINE

The incredible live auction, conducted by Harry Dalmeny of Sotheby’s, included amazing lots such as Steve McQueen’s own 1961 Cooper Formula Junior race car; a rare “Astronomia” watch by Jacob & Co.; fine artworks by the likes of Andy Warhol, Alex Israel, Richard Orlinski, and a Pablo Picasso Drawing Notebook; a Yamaha Grand Piano played by John Legend during his performance; a week-long vacation on the new amels 74m superyacht Synthesis and a Portfolio of 10 iconic images from Capri and Amalfi coast by Slim Aarons.

Elvis Presley's Harley Davidson 1971 for Unicef auction, Capri July 31, 2021 by RUNWAY MAGAZINE
Elvis Presley’s Harley Davidson 1971 for Unicef auction, Capri July 31, 2021 by RUNWAY MAGAZINE
Steve McQueen's own 1961 Cooper Formula race car for Unicef auction, Capri July 31, 2021 by RUNWAY MAGAZINE
Steve McQueen’s own 1961 Cooper Formula race car for Unicef auction, Capri July 31, 2021 by RUNWAY MAGAZINE
Slim Aaron Capri Photo Portfolio for Unicef auction, Capri July 31, 2021 by RUNWAY MAGAZINE
Slim Aaron Capri Photo Portfolio for Unicef auction, Capri July 31, 2021 by RUNWAY MAGAZINE
Christopher Makos - Double Andy for Unicef auction, Capri July 31, 2021 by RUNWAY MAGAZINE
Christopher Makos – Double Andy for Unicef auction, Capri July 31, 2021 by RUNWAY MAGAZINE
Niclas Castello - The Kiss for Unicef auction, Capri July 31, 2021 by RUNWAY MAGAZINE
Niclas Castello – The Kiss for Unicef auction, Capri July 31, 2021 by RUNWAY MAGAZINE
Pablo Picasso Drawing Notebook for Unicef auction, Capri July 31, 2021 by RUNWAY MAGAZINE
Pablo Picasso Drawing Notebook for Unicef auction, Capri July 31, 2021 by RUNWAY MAGAZINE
Astronomia Everest Watch by Jacob & Co and Johan Ernst Nilson for Unicef auction Gala Capri 2021 by RUNWAY MAGAZINE
Astronomia Everest Watch by Jacob & Co and Johan Ernst Nilson for Unicef auction Gala Capri 2021 by RUNWAY MAGAZINE
Andy Warhol Mick Jagger Invitation for Unicef auction, Capri July 31, 2021 by RUNWAY MAGAZINE
Andy Warhol Mick Jagger Invitation for Unicef auction, Capri July 31, 2021 by RUNWAY MAGAZINE
Gualtiero Vanelli Mickey Mouse for Unicef auction, Capri July 31, 2021 by RUNWAY MAGAZINE
Gualtiero Vanelli Mickey Mouse for Unicef auction, Capri July 31, 2021 by RUNWAY MAGAZINE

During the evening, a stunning art performance took place, Franchise Freedom by DRIFT, a breathtaking display of hundreds of flying drones over the skies of La Certosa. The extravagant performance left guests speechless. 

LuisaViaRoma for Unicef, Capri July 31, 2021 by RUNWAY MAGAZINE
LuisaViaRoma for Unicef, Capri July 31, 2021 by RUNWAY MAGAZINE

In past editions, LuisaViaRoma helped raise an astonishing total of 8 million Euros to support UNICEF’s programs in helping to make every child count. 

Throughout the years, our partnership with UNICEF has centered around the mutual objective of providing help to children in need. The global challenges of the past year have strengthened our commitment. We, as a company, need to raise awareness of these social issues and contribute to making as much positive impact as possible. I am honored to find myself surrounded by a collective effort to support this vital cause.” Andrea Panconesi – CEO of LuisaViaRoma.

LuisaViaRoma for Unicef, Capri July 31, 2021 by RUNWAY MAGAZINE
LuisaViaRoma for Unicef, Capri July 31, 2021 by RUNWAY MAGAZINE

We are deeply grateful that this year LUISAVIAROMA has chosen to be at our side again for this important event. One year ago, at the 2020 Gala, we were in the midst of a new global pandemic and our goal was to protect all children as much as possible from the effects of COVID-19. Behind us, we have a year of hard work to deliver on that promise, a year that has seen UNICEF more committed than ever to facing the emergency through the COVAX project, which aims to distribute 2 billion doses of vaccines in low- and middle-income countries. Thus, I want to thank Andrea Panconesi and all people involved in this event for their invaluable contribution and support in reimagining a better future for children.” – Paolo Rozera – UNICEF Italia Executive Director.

LuisaViaRoma for Unicef, Capri July 31, 2021 by RUNWAY MAGAZINE
LuisaViaRoma for Unicef, Capri July 31, 2021 by RUNWAY MAGAZINE

I am truly proud to stand with UNICEF again this year. Since this adventure began, four years ago, I never thought that we would achieve these significant results and build this priceless collaboration with a partner such as LUISAVIAROMA. I’m so proud of what we built all together and I want to thank UNICEF for welcoming me into its family and introducing me to its tireless work in support of children”. – Tommaso Chiabra, UNICEF Fundraising Chairman.

Photos: Daniele Venturelli/Getty Images



Posted from Capri, Italy.